Berger has a strong presence both in General Industrial and Automotive segments.

Segment Overview

  • Construction & Agricultural Equipment
  • Electrical Industry
  • Consumer Durable Industry
  • Furniture & Office Equipment Industry
  • Cycle Iindustry
  • Barrel & Container Industry
  • Cylinder Industry

Main Customers

Automotive

  • Cars & MUVs – Tata Motors, Force Motors, Mahindra & Mahindra, Hindustan Motors
  • LCVs, MCVs, HCVs – Tata Motors, Ashok Leyland, Force Motors
  • 3 Wheelers – Piaggio India, Mahindra & Mahindra, Force Motors, TVS, Atul Auto
  • 2 Wheelers – Hero Honda, Honda Scooter, TVS Motors, Yamaha Motors, Royal & field
  • Auto Ancillaries – Kalyani Lemmerz, Spicer, Synergy Castings, Surin Auto, Rasandik Engg., Krishna Maruti, Wheels India, Suprabha, Indoshell, Caparo.

Automotive

  • Construction & Agricultural Equipment – Mahindra & Mahindra Tractors, Force Motors, Telcon Construction, L&T, Sewing Statter
  • Electrical Industry – Crompton, Orient, GEC, Havelles, Bajaj, Greaves Cotton, Johnson Lifts, Khaitan
  • Furniture & Office Equipment Industry – Godrej
  • Cycle Industry – Hero Cycles, Atlas Cycles, TI Cycles
  • Barrel & Container Industry – Dimple Barrels, Pearson Drums & Barrels, Balmer Lawrie, Yashraj Containers, Bharat Barrels

Technology

  • Collaboration with Dupont USA for CED Coatings for Auto Industry
  • Joint venture with Nippon Bee Chemicals, Japan, for Plastic Coatings

Product Range

  • Pretreatment Chemical
  • AED
  • CED
  • Water base primers
  • Poly-urethane Paints
  • Thermosetting Acrylic Clearcoat
  • Alkyd-Amino Topcoats
  • Quick drying Paints
  • Polyester Surfacer
  • Thermosetting Acrylic Basecoat
  • Alkyd Amino HLPS
  • Epoxy Surfacer
  • Polyester Topcoats
  • Polyester Metallic/Pearl Basecoats
  • Heat Resisting Paints